VerlumoAIEnterprise social media management for publishing, listening, and engagement.
View detailsSprout Social
Social media management platform with analytics, listening and inbox tools.
Sprout Social is a premium social media management platform for marketing and customer care teams. It combines publishing, a shared Smart Inbox, social listening, and deep analytics, with an AI assistant that helps draft and improve posts. It is known for polished reporting and for handling customer care conversations at scale.
Key Features
- Smart Inbox for all social messages in one place
- Publishing calendar with optimal send times
- Social listening and sentiment analysis
- Competitor and paid performance insights
- Approval workflows and message tagging
- AI assistant for drafting posts and replies
Pricing
| Plan | Price | Details |
|---|---|---|
| Essentials | $79/seat/mo annual | 5 profiles, publishing, optimal send times, post-level reporting; $99/seat/mo monthly. |
| Standard | $199/seat/mo annual | Adds Smart Inbox, keyword monitoring, review management; $249/seat/mo monthly. |
| Professional | $299/seat/mo annual | Unlimited profiles, approvals, bulk scheduling, competitor insights; $399/seat/mo monthly. |
| Advanced | $399/seat/mo annual | Adds API, sentiment, external approvers, helpdesk integrations; $499/seat/mo monthly. |
| Enterprise | Custom | Custom limits, dedicated support, and enterprise controls. |
Prices as listed in 2026 research. Always check the official site for the latest price — plans change. Free plan: No free plan — paid plans only.
Best for: marketing teams who need a premium inbox, listening, and reporting suite.
Popular with: Marketers, Business Owners
Popular with: Marketers, Business Owners
How it works
The platform is priced per seat, which makes it costly for larger teams, but the depth is real: message tagging, competitor and paid insights, sentiment analysis, and helpdesk integrations on higher plans. A 30-day free trial lets teams test it properly before paying.
Sprout starts at $79 per seat a month for Essentials on annual billing, with Standard at $199, Professional at $299, and Advanced at $399. There is no free plan. It is best for brands and agencies that treat social as a serious customer channel and need the reporting to prove it.
Pros and Cons
✓ Pros
- Best-in-class inbox for social customer care
- Polished, client-ready reporting
- Strong listening and sentiment tools
- 30-day free trial with no card required
✗ Cons
- Expensive — every seat is billed separately
- Entry plans cap at 5 social profiles
- Approvals start on Professional, API on Advanced
Frequently Asked Questions
Is Sprout Social free?
No — Sprout Social has no free plan. 30-day trial; Essentials from $79/seat/mo annual
What is Sprout Social best for?
marketing teams who need a premium inbox, listening, and reporting suite.
What kind of tool is Sprout Social?
Sprout Social is a Social Media tool on VerlumoAI.
Related Tools
Schedule social posts across channels with an AI assistant on every plan.
View detailsAI social media generator that creates posts, reels, and captions from your product.
View detailsLast reviewed: November 2026