🚀 2400+ AI tools in the Mega Directory — catalogue updated November 2026.

Submagic

Adds captions, b-roll, and effects to short videos in one click.

Video GenerationPaidStarter from $19/mo ($12/mo annual)

Submagic is an AI captioning tool built for short-form video. It takes a finished clip and adds animated, word-by-word captions in the style popular on TikTok and Reels, along with automatic b-roll, sound effects, and clip trimming.

Key Features

  • Animated word-by-word captions for short video
  • Auto b-roll and sound effects
  • Long-video to short-clip repurposing
  • Caption styles tuned for TikTok and Reels
  • Magic clips and highlight detection
  • Direct scheduling to social platforms

Pricing

PlanPriceDetails
Starter$19/mo$12/mo billed annually. 15 videos a month, up to 2 minutes per video.
Pro$23/mo annualBilled annually. More videos and longer per-video limits.
BusinessCheck official siteLonger videos up to 30 minutes at 4K/60fps; see the official site for current pricing.

Prices as listed in 2026 research. Always check the official site for the latest price — plans change. Free plan: No free plan — paid plans only.

Best for: creators who publish captioned shorts and want fast, stylish subtitles.
Popular with: Video Creators, Marketers

How it works

The workflow is fast: upload a video, pick a caption style, and export. It also finds highlights in long videos and turns them into shorts, which makes it popular with podcasters and coaches who repurpose content.

Submagic is a paid tool with a trial but no permanent free plan. Its strength is speed and style: captions look good out of the box, and the per-video pricing model is easy to understand for creators who publish a set number of shorts each month.

Pros and Cons

✓ Pros

  • Captions look polished with almost no editing
  • Very fast workflow from upload to export
  • Good for turning long videos into shorts
  • Per-video limits are clear and predictable

✗ Cons

  • No free plan, only a trial
  • Video length caps are strict on lower plans
  • Strict no-refund policy on renewals

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Last reviewed: November 2026

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