🚀 2400+ AI tools in the Mega Directory — catalogue updated November 2026.

Yoast

WordPress SEO plugin that guides writers to optimize posts for search.

Writing AssistantsFree planFree plugin; Premium from $118.80/yr

Yoast SEO is the best-known search plugin for WordPress, used on millions of sites. Its free version handles the essentials: titles, meta descriptions, XML sitemaps, and schema markup, plus a readability check that scores your writing as you type.

Key Features

  • SEO titles, meta descriptions, and sitemaps
  • Readability and SEO analysis while writing
  • AI title, description, and keyphrase tools in Premium
  • Schema markup and canonical controls
  • Redirect manager in Premium
  • Internal linking suggestions

Pricing

PlanPriceDetails
Free$0SEO and readability analysis, titles, meta descriptions, sitemaps, and schema for one site.
Premium$118.80/yearPer site, excluding VAT. Adds AI title and description tools, keyphrase fixes, redirect manager, and local, video, and news SEO.
AI+$29.90/mo billed yearlyEverything in Premium plus AI brand visibility tracking across AI search answers.

Prices as listed in 2026 research. Always check the official site for the latest price — plans change. Free plan: Yes — it has a free plan.

Best for: WordPress site owners who want guided, on-page SEO while they write.
Popular with: Marketers, Writers, Business Owners

How it works

The Premium version adds AI tools that write title and meta description options, suggest keyphrase fixes, and summarize posts, along with a redirect manager and internal linking suggestions. Since 2025 it also bundles the local, video, and news SEO features that used to be separate add-ons.

Yoast is a strong default choice for WordPress sites, especially for writers who want guidance while they draft. Its per-site pricing makes it expensive for agencies managing many sites, but for a single site it remains the standard most people compare everything else against.

Pros and Cons

✓ Pros

  • The most widely used WordPress SEO plugin
  • Free version covers the core SEO essentials
  • Premium now bundles local, video, and news SEO

✗ Cons

  • Premium is priced per site, costly for agencies
  • Free version includes upsell notices
  • AI features need the paid plan

Frequently Asked Questions

Is Yoast free?

Yes — Yoast has a free plan. Free plugin; Premium from $118.80/yr

What is Yoast best for?

WordPress site owners who want guided, on-page SEO while they write.

What kind of tool is Yoast?

Yoast is a Writing Assistants tool on VerlumoAI.

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Last reviewed: November 2026

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