Salesforce's B2B marketing automation platform for lead nurturing and scoring.
View detailsFeefo is a verified customer reviews and insights platform for businesses. It only collects reviews from verified buyers, so every review on your site is genuine, which builds trust with shoppers and helps your products stand out in Google search results.
Key Features
- Verified buyer reviews only
- Google Business integration
- NPS and feedback surveys
- Sentiment analysis and AI replies
- Display widgets and review showcases
- Retail syndication plan available
Pricing
| Plan | Price | Details |
|---|---|---|
| Essentials | £149/mo | Verified review collection, Google Business, NPS, and display tools. |
| Enhanced | £299/mo | Adds surveys, AI-assisted replies, and A/B testing. |
| Plus / Syndication | Custom | Custom pricing for review syndication to retailers. |
Prices as listed in 2026 research. Always check the official site for the latest price — plans change. Free plan: No free plan — paid plans only.
Popular with: Marketers, Business Owners
How it works
Its features include review collection, NPS surveys, sentiment analysis, AI-assisted replies, and display widgets, plus integrations with Google Business and ecommerce platforms. Feefo also offers a syndication plan that distributes reviews to retail partners, positioned as a more affordable alternative to Bazaarvoice.
Feefo has no free plan or free trial. Essentials costs £149 per month and covers verified review collection, Google Business integration, NPS, and display tools, while Enhanced costs £299 per month and adds surveys, AI-assisted replies, and A/B testing. Its syndication plan starts at $800 per month.
Pros and Cons
✓ Pros
- Only verified buyers can review
- Strong trust signal for shoppers
- Good Google integration and widgets
✗ Cons
- No free plan or free trial
- Entry price of £149 per month is high for small stores
- Syndication plan is a separate, higher cost
Frequently Asked Questions
Is Feefo free?
No — Feefo has no free plan. Essentials from £149/mo; no free plan
What is Feefo best for?
mid-market brands that want verified reviews they can trust and display with confidence.
What kind of tool is Feefo?
Feefo is a Marketing tool on VerlumoAI.
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View detailsLast reviewed: November 2026