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View detailsOneSignal is a push notification and messaging platform for web, mobile, and email. It lets you send push notifications, in-app messages, emails, and SMS from one dashboard, with Journeys workflow automation, segmentation, and A/B testing built in.
Key Features
- Web, mobile, and email messaging in one place
- Journeys workflow automation
- Segmentation and A/B testing
- In-app messages and push notifications
- Analytics and delivery reporting
- Integrations with major app and web platforms
Pricing
| Plan | Price | Details |
|---|---|---|
| Free | $0 | Up to 1,000 monthly active users on mobile push; 3 Journeys, 6 segments. |
| Growth | From $19/mo + usage | $19/mo base plus $0.012 per mobile MAU and $0.004 per web push subscriber. |
| Professional / Enterprise | Custom | Custom annual pricing with volume discounts. |
Prices as listed in 2026 research. Always check the official site for the latest price — plans change. Free plan: Yes — it has a free plan.
Best for: app and website owners who want push notifications, email, and in-app messages from one platform.
Popular with: Marketers, Developers, Business Owners
Popular with: Marketers, Developers, Business Owners
How it works
Its strength is breadth: web push, mobile push, in-app messages, and email all work together in automated journeys, so you can onboard, re-engage, and retain users without stitching together several tools. OneSignal also offers a generous free plan for small apps and blogs getting started.
OneSignal has a free plan at $0 for organizations with up to 1,000 monthly active users on mobile push, with 3 active Journeys, 6 segments, and 30 days of reporting. Growth starts at $19 per month plus $0.012 per mobile monthly active user and $0.004 per web push subscriber, while Professional and Enterprise are custom annual plans.
Pros and Cons
✓ Pros
- All messaging channels in one platform
- Journeys automation included on the free plan
- Free plan works for small apps and blogs
✗ Cons
- Free plan now caps mobile push at 1,000 monthly active users
- Growth pricing is usage-based, so costs rise with audience size
- Professional and Enterprise plans are custom and annual only
Frequently Asked Questions
Is OneSignal free?
Yes — OneSignal has a free plan. Free up to 1,000 MAU; Growth from $19/mo + usage
What is OneSignal best for?
app and website owners who want push notifications, email, and in-app messages from one platform.
What kind of tool is OneSignal?
OneSignal is a Marketing tool on VerlumoAI.
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View detailsLast reviewed: November 2026