VerlumoAISalesforce's B2B marketing automation platform for lead nurturing and scoring.
View detailsOptinMonster
Lead generation toolkit with popups, slide-ins, and exit-intent campaigns.
OptinMonster is a lead generation toolkit with popups, slide-ins, and exit-intent campaigns. It detects when a visitor is about to leave your site and shows a targeted offer — a discount, a free ebook, a newsletter signup — turning abandoning visitors into subscribers and customers.
Key Features
- Exit-intent popups and slide-ins
- Drag-and-drop campaign builder
- Precise targeting by page, behaviour, and location
- A/B testing for campaigns
- Analytics and conversion reporting
- Integrations with all major email platforms
Pricing
| Plan | Price | Details |
|---|---|---|
| Basic | $9/mo annual | From $9/month on annual billing; basic popups and forms for one site. |
| Plus | $19/mo annual | From $19/month; exit-intent and more campaign types. |
| Pro | $29/mo annual | From $29/month; advanced targeting and A/B testing. |
| Growth | $49/mo annual | From $49/month; full features for multiple sites. |
Prices as listed in 2026 research. Always check the official site for the latest price — plans change. Free plan: No free plan — paid plans only.
Best for: websites that want to grow their email list with targeted popups and exit-intent offers.
Popular with: Marketers, Business Owners
Popular with: Marketers, Business Owners
How it works
The tool offers precise targeting: show a popup based on the page, the visitor's location, how long they have been on the site, or whether they are a returning visitor. Its drag-and-drop builder creates the campaigns, and its analytics show which offers convert best. It integrates with every major email platform.
OptinMonster's Basic plan costs $9 per month, Plus $19 per month, Pro $29 per month, and Growth $49 per month on annual billing. There is a free trial but no permanent free plan. For sites that depend on email list growth, it is one of the most effective tools available.
Pros and Cons
✓ Pros
- Exit-intent technology works well
- Precise targeting options
- Good analytics and A/B testing
- Integrates with every email tool
✗ Cons
- No permanent free plan — trial only
- Can annoy visitors if popups are overused
- Advanced targeting needs higher plans
Frequently Asked Questions
Is OptinMonster free?
No — OptinMonster has no free plan. Basic from $9/mo annual
What is OptinMonster best for?
websites that want to grow their email list with targeted popups and exit-intent offers.
What kind of tool is OptinMonster?
OptinMonster is a Marketing tool on VerlumoAI.
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View detailsLast reviewed: November 2026