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View detailsOracle Eloqua
Oracle's enterprise marketing automation suite for B2B campaigns and lead scoring.
Oracle Eloqua is Oracle's enterprise marketing automation suite for B2B campaigns and lead scoring. It is built for large organisations that run complex, multi-step campaigns across email, web, and events, with deep segmentation and scoring that routes the right leads to sales at the right time.
Key Features
- Enterprise marketing automation
- Lead scoring and nurturing
- Multi-step campaign management
- Event management tools
- Revenue analytics and reporting
- Integrations with Oracle CRM and sales tools
Pricing
| Plan | Price | Details |
|---|---|---|
| Enterprise | Custom | Custom pricing based on contacts and features; contact sales for a quote. |
Prices as listed in 2026 research. Always check the official site for the latest price — plans change. Free plan: No free plan — paid plans only.
Best for: large B2B enterprises that need deep marketing automation with lead scoring.
Popular with: Marketers, Business Owners
Popular with: Marketers, Business Owners
How it works
The platform covers the full B2B marketing workflow: campaign management, lead scoring and nurturing, event management, and analytics that connect marketing activity to revenue. Its integrations with Oracle's sales and CRM tools make it a natural fit for companies already in the Oracle ecosystem.
Oracle Eloqua is priced with custom quotes and there is no free tier. It is a serious enterprise investment with a proper implementation process. For large B2B organisations that need deep automation and scoring, it is a leading option.
Pros and Cons
✓ Pros
- Deep lead scoring and nurturing
- Strong campaign management
- Good Oracle ecosystem integrations
- Built for large B2B teams
✗ Cons
- Enterprise pricing with no public plans
- Complex setup and long onboarding
- Too much platform for small teams
Frequently Asked Questions
Is Oracle Eloqua free?
No — Oracle Eloqua has no free plan. Custom enterprise pricing
What is Oracle Eloqua best for?
large B2B enterprises that need deep marketing automation with lead scoring.
What kind of tool is Oracle Eloqua?
Oracle Eloqua is a Marketing tool on VerlumoAI.
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View detailsLast reviewed: November 2026